Costco’s famous Kirkland Signature Seasoned Rotisserie Chicken is now being merchandised in bags instead of containers, the company announced in the June issue of its Costco Connection magazine.
Saving the planet and saving space are two reasons for the change, according to the company.
“Based on projected rotisserie chicken sales in 2024 in the U.S., the new packaging will save an estimated 17 million pounds of plastic every year," Costco said. "The bag also takes less space to transport; one pallet of the new bags is equivalent to five pallets of the old packaging.”
That will allow Costco to remove 1,000 of its freight trucks from the road each year, eliminating more than 4,000 metric tons of carbon dioxide annually, according to Costco.
This article is an excerpt from the August 2024 issue of Supermarket Perimeter. You can read the entire Rotisserie Chicken Packaging feature and more in the digital edition here.