Natural Grocers, America’s Nutrition Education Experts and the nation’s largest family-operated organic and natural grocery retailer, has unveiled its highly anticipated Top Trends for 2025. Now in its ninth year, the list highlights expert predictions on the emerging products and practices set to shape the year.
For the 2025 predictions, Natural Grocers’ expert Nutrition Education team — including Registered Dietitians and Certified Natural Foods Chefs — joined forces with its purchasing, marketing, and analytics teams. This dynamic collaboration combined deep research, consumer insights, and trend analysis to craft a forecast that’s as informed as it is exciting.
“At Natural Grocers, we’re always eager to see how evolving trends inspire healthier, more sustainable lifestyles,” stated Raquel Isely, vice president of Marketing at Natural Grocers. “Each year we sift through evolving shopping habits and cutting-edge research to pinpoint the trends that will shape the way we live, eat, and care for ourselves in the year to come. For 2025, we’re seeing a focus on simple, yet thoughtful choices that prioritize wellness and the planet — like making blood sugar-friendly habits part of everyday life.”
Food and beverage trends include the following:
- We’ll double down on limiting high omega-6 oils
- It’s all about protein, in quantity and quality
- Our taste buds will go on a global tour in the aisles
- Ecologically thoughtful trends
- The heat is on to define regenerative agriculture, and we’re stepping up
- We’ll act with simple gestures to support soil health and pollinators
- We’ll kick the forever chemicals out of our homes