To meet consumers’ growing appetite for great taste and variety, Carl Buddig & Co. is expanding its lineup of 2-ounce Buddig Original products with the addition of Black Forest Ham and the launch of a new 10-Pack Back-to-School Family Pack. Buddig Original Black Forest Ham joins the other 11 varieties of Buddig Original lunchmeats each available in 2-ounce packages and only about 90 calories per serving. Just in time for the start of the school year, Buddig’s 10-Pack Back-to-School Family Pack meets families’ need for value and convenience.
Known for its authentic German flavoring, Black Forest Ham has become one of the top three lunchmeat flavors among consumers, according to recent Nielsen sales data. Like Buddig’s other Original flavors, Black Forest Ham is a great source of protein and is trans fat and gluten free.
Featuring two of the most popular 2-ounce Buddig Original flavors – Honey Ham and Turkey – the Back-to-School Family Pack includes five of each flavor, creating a convenient, 10-pack bundle of single-serve, 2-ounce packages perfect for busy families packing lunches for the school day. The seasonal, thematic packaging includes back-to-school recipes and a money-saving coupon offer. The manu-facturers suggested retail price is between $5.00- $6.00. Buddig will also extend this thematic packaging and display to its Buddig Original and Deli Cuts tub products.