FORT LAUDERDALE, FLA. - Through a new partnership with the music streaming platform Spotify, Chiquita is launching an interactive blue sticker series that began appearing on Chiquita bananas on April 27.
The five limited-edition stickers will include sticker scanning codes that will play a Chiquita-inspired playlist through the Spotify app. Special ‘Golden Banana’ stickers will also unlock games and a chance to win a variety of music-inspired prizes.
The five playlists include:
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Feeling Happy, which features the latest trending tunes.
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Tropical Vibes is rooted in Chiquita’s heritage and famous theme song.
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Smile Workout provides a selection of high-energy music that compliments the energy-giving benefits of Chiquita’s tasty bananas.
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Classics offers a sweet throwback to well-known hits from past decades.
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Cook & Dance offers the perfect mood music to enjoy while preparing delicious Chiquita recipes, and is a vibrant singalong with Latin elements.
“The Spotify Blue Sticker series is intended to encourage those staying at home to join in a world-wide celebration of cheerful music and connect with playlists designed to get fans up and moving,” said Carlos Lopez Flores, president of Chiquita. “By tapping into Spotify’s 248 million active monthly users, Chiquita is continuing its mission of highlighting the fun side of healthy living by offering an opportunity to get active and boost fans’ moods during a challenging global situation.”
