ITHACA, N.Y. — Rosie, an ecommerce solution for independent retailers and wholesalers, is now offering a program to help local grocers offer online shopping to customers who want to use their SNAP/EBT benefits.
Rosie enables the store to accept SNAP online payments from the 1 in 9 Americans that rely on EBT benefits, as estimated by the Center on Budget and Policy Priorities. With the U.S. Department of Agriculture’s Food and Nutrition Services’ (FNS) most recent expansion of the SNAP program to online platforms, this feature will allow recipients to take greater advantage of SNAP/EBT payments at their local grocery stores.
“With grocery ecommerce a part of our everyday lives, it's essential that independent grocers have the tools they need to provide solutions to the underserved in their community, and compete and win against national chains,” said Jon Mareane, Rosie’s software rollouts lead. “Technology continues to advance, and we’re proud to be part of a program that is impacting hundreds of thousands of SNAP recipients nationwide.”
Rosie’s technology and development teams have prioritized SNAP online with the help of Rosie’s retailers, FNS, and Fiserv since Rosie's partner, Dash’s Market, was selected by the USDA in January 2017 to participate in the SNAP Online Purchasing Pilot. Rosie's participation ensured that retailers that select Rosie as their ecommerce partner can provide access to all people, at all times, to enough food for a safe, active, and healthy life.