According to Research and Markets, the global meal kit market was set to reach $13.50 billion in 2022 at a compound annual growth rate (CAGR) of 20.64% from 2021, and it is expected to reach $23.23 billion at a CAGR of 14.54% in 2026.
Specialty food companies are making it easier for those who want to cook from scratch by cross promoting with the appropriate cooking tools and recipes
The emphasis on health and wellness also may be seen in the meal kits market where consumers now are ranking health as a more important purchasing factor than convenience.