In one corner, meat eaters, touting the benefits of paleo. In the other, vegans and vegetarians, trumpeting heart and other health benefits and the wellbeing of the planet.
Grass-fed beef is an exciting opportunity that continues to grow across the United States. In fact, according to IRI, from July 2020 to July 2021, US grass-fed fresh beef sales reached $776 million, an increase of 5% from the previous year.