Top-selling fresh-cut value-added produce items from The Woodlands, Texas-based The Fresh Food Group are drawn from a number of categories, including Snacking, Cut Fruit, Cut Vegetables, Meal Kits and Side Dishes, says Doug Burris, executive vice president of sales, marketing and purchasing.
With many foods, consumers don’t have a choice between buying something packaged or unpackaged. With fresh fruits and vegetables they do, and the vast majority like to choose their own from bulk bins and displays either all the time or at least some of time.
People choose to go to a traditional grocery store over a club store, supercenter, discount store or other alternative channel for a number of reasons.
New berry products from greenhouse grower-shipper Mastronardi Produce, which markets under the Sunset label, won the Best Overall Product Promo award at the Produce Marketing Association’s Fresh Summit show.
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