Wonderful Halos, the product that put Wonderful Citrus on the map, is getting a marketing boost this season with a targeted, multi-million-dollar campaign that includes social media, in-store POS displays and a collection of colorful stickers.
Recently, the company has been particularly excited about the expansion of Wonderful Seedless Lemons, with new plantings in various growing regions that will increase volumes and availability. Wonderful began shipping the fruit in 2019.
ORLANDO — Phoenix-based refrigerated salsa and dip specialist Fresh Cravings introduced three new salsas at the International Fresh Produce Association’s inaugural show Oct. 27-29.
ORLANDO — At the International Fresh Produce Association’s inaugural convention Oct. 27-29, Bakersfield, Calif.-based Bako Sweet introduced its first-ever fully recyclable sweet potato bag.
ORLANDO — At the International Fresh Produce Association’s inaugural show Oct. 27- 29, Eden Prairie, Minn.-based Robinson Fresh, a division of C.H. Robinson, introduced an avocado pack that holds four pieces of fruit, each at a different level of ripeness.
ORLANDO — The Little Potato Company’s newest innovation is a purple potato that actually gets more purple when it’s cooked, said David Yurko, the company’s regional sales manager for Western Canada.
ELWOOD, Ind. — Red Gold, Inc., the world’s largest privately-owned tomato company, recently opened a new 250,000 square foot warehouse with leading edge technologies.