Products that include callouts for additional nutritional value, such as “good source of calcium,” or wellness claims like “heart healthy” are likely to resonate with consumers, according to 84.51°.
The FMI/NIQ Transparency Trends 2023 report found the proportion of grocery shoppers saying transparency is important increased seven percentage points from 2018 to 2023 (69% and 76%, respectively).
The startup's founders partnered with a pediatric nutritionist to develop the concept three years ago after noting a gap in the children’s snacking segment for “fresh and clean” options.
The annual accolade recognizes poultry facilities that excel in commitments to sustainable wastewater treatment, identify water reuse opportunities and implement initiatives to advance overall sustainability in the facility.
Forty-eight percent of respondents in a recent survey said they were moving away from sustainable brands and products because of the current rising prices.